Ou comment la grosse campagne “Apple champion de la vie privée ” était en fait un gros stratagème anti-concurrentiel pour booster leur propre réseau de publicité au dépend de leurs concurrents (Apple interdisant aux autres boîtes d'utiliser des données personnelles sur leur plateforme mais se l'autorisant à eux-mêmes).

(Bien entendu le “crushing thousands of small businesses” du tweet est de mauvaise foi)

https://www.axios.com/2022/08/21/apple-advertising-privacy-tracking-iphone

(old, mais c'est un bon rappel pour ceux qui croient le marketing d'Apple sur la protection de la vie privée)

Apple veut se faire passer pour un champion de la protection de la vie privée, mais ce n'est que du marketing.

Cet article est un rappel, et leurs conditions d'utilisations le sont aussi :

Personal Data Apple Collects from You

Usage Data. Data about your activity on and use of our offerings, such as app launches within our services, including browsing history; search history; product interaction; crash data, performance and other diagnostic data; and other usage data

Location Information. Precise location only to support Find My, and coarse location

Health Information. Data relating to the health status of an individual, including data related to one’s physical or mental health or condition. Personal health data also includes data that can be used to make inferences about or detect the health status of an individual. If you participate in a study using an Apple Health Research Study app, the policy governing the privacy of your personal data is described in the Apple Health Study Apps Privacy Policy.

Fitness Information. Details relating to your fitness and exercise information where you choose to share them Financial Information. Details including salary, income, and assets information where collected, and information related to

Apple’s Sharing of Personal Data

Apple may share personal data with service providers who act on our behalf, our partners, or others at your direction. Further, Apple does not share personal data with third parties for their own marketing purposes.

Partners. At times, Apple may partner with third parties to provide services or other offerings. For example, Apple financial offerings like Apple Card and Apple Cash are offered by Apple and our partners. Apple requires its partners to protect your personal data.

Pour la prochaine fois que qqn dit «oui mais Apple c'est normal qu'ils mettent des règles pour l'App store, c'est pour protéger leurs utilisateurs»

J'ai peu d'espoir que ça change grand chose, mais l'état du web sur iOS est vraiment désastreux, du coup tout ce qui peut faire bouger les choses est un pas dans la bonne direction …

Why Rust matters:illustration.

via pcwalton on twitter https://twitter.com/pcwalton/status/753738074606088192